What Makes A Business Plan GREAT? Why Planning is Important Planning is important…Suppose you lived in Cape Town and wanted to drive to deep in one of rural areas in North West, would you use a map? Of course, you would. Starting or running a business without proper planning is like taking a 2000-mile trip, …
Digital marketing Once you have an understanding of your current situation and haveused that information to inform SMART objectives you can beginplanning your strategy. At this point you should identify New target markets Identifying areas where your existing marketingstrategy and content can be improved ANDidentifying new target markets to engage withare two distinct strands of …
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